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Princess Polly has a Poor sustainability rating due to inadequate transparency and sustainability efforts for a brand of its size. It is also part of the fast fashion industry, which exploits labor and natural resources while incentivizing overconsumption.
Princess Polly still relies heavily on high-emissions materials like conventional cotton, polyester, nylon, and viscose. Despite reporting fiber breakdowns, it hasn't disclosed plans to increase low-emissions materials or reduce synthetic ones. It tries to limit waste from its production through a takeback partnership with Trashie, but doesn't share anything on the efficacy of the program.
It measures its emissions, though it doesn't share its data, and has SBTi-approved reduction targets. However, it doesn't provide progress updates on one of its upcoming targets, and isn't on track for the other.
Princess Polly is owned by AKA Brands Holding Corp.
Princess Polly appears to heavily rely on high emissions and/or synthetic materials while also using some lower emissions materials, some of which have certifications from GOTS, GRS, and RCS. The brand is also B Corp Certified.
Commons couldn't find any stated plans to increase low emissions materials and/or decrease synthetic materials.
The brand does have a collection of eco-friendly products known as Lower Impact which uses primarily uses organic and reclaimed materials.
Princess Polly shares information on its energy strategy. It uses renewable electricity to power its corporate offices in Australia. While it may use renewable energy in other areas of its production, it doesn't specify scale or source.
Princess Polly sources and manufactures its materials globally, which is standard practice in the textile industry.
Princess Polly appears to rely on plastic packaging withh 100% recycled content. The brand appears to have made no efforts to minimize packaging materials. It encourages overnight shipping, which increases purchase-related emissions, though it claims to be working to reduce its shipping emissions by switching from air to sea freight and optimizing transport routes.
Princess Polly doesn't offer repair services, support, or warranty.
Princess Polly has a take back partnership with Trashie. This program accepts any brand's clothes, shoes, bedding for recycling, downcycling, or resale. The company doesn't share details on the program's efficacy. We expect larger brands to share this information.
Princess Polly is a fast fashion brand which continually overproduces products, incentivizes overconsumption, and creates excess waste.
Commons is still evaluating this brand's marketing emails.
Princess Polly has a prominent sustainability page with details on its climate strategy. Despite being a larger company with increased influence, it doesn't publish an annual sustainability report, which signals a lack of transparency and accountability.
Princess Polly measures its emissions, but doesn't share its process or findings. The last reporting period was 2024.
Princess Polly has SBTi-approved emissions reduction targets for the long-term (10+ years). It has reported on its progress for scope 3 targets within the past year, but is not on track. It hasn't reported progress on its scope 1+2 targets. Commons couldn't find evidence that this brand offsets any emissions.
Princess Polly publishes information about its supply chain partners, disclosing their geographic locations across Tier 1 (final production manufacturing), Tier 2-3 (materials and packaging sourcing). It traces some of its supply chain. It publicly shares a supplier code of conduct, which ensures the right to collective bargaining, prohibits forced labor, prohibits child labor, includes environmental clauses, establishes grievance mechanisms, disallows unauthorized subcontracting. Princess Polly has a stated policy of auditing its supply chain partners, but the frequency is unclear.
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