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Seventh Generation

Bio-based cleaning brand, started in 1988

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Seventh Generation
Seventh Generation's Sustainability Rating:

Fair

Seventh Generation is rated Fair because it has started to improve its products and packaging, but still has room to grow.

Seventh Generation has committed to avoiding some ingredients that pose a threat to the climate, including parabens and uncertified palm oil. It offers lower-waste refill options and concentrated formulas for some of its products, which reduces its shipping emissions and helps minimize packaging.However, while it has made commitments, it still uses some ingredients that pose a significant threat to the climate, including some petrochemical-based ingredients. Seventh Generation uses primarily plastic packaging of a virgin or undisclosed source, which contributes to waste production and excess energy use.

Seventh Generation is owned by Unilever.


  • Ingredients

    Seventh Generation has made ingredient commitments to lower its environmental impact, including by incorporating bio-based and/or biodegradable ingredients and upcycled materials, and by avoiding parabens, and uncertified palm oil. While it has made commitments, it still uses some ingredients that pose a significant threat to the climate, including petrochemical-based ingredients. It carries products that have certifications from EPA Safer Choice and USDA BioPreferred.


  • Containers & Packaging

    Seventh Generation offers some of its products in a concentrated format, which reduces shipping emissions and minimizes packaging use. It has made efforts to minimize the amount of material used in its product containers and is working on reducing its use of virgin plastic. It uses eco-friendly materials in its product containers, including ones that are biodegradable, recyclable, or recycled, but it still appears to rely heavily on plastic from a virgin or unknown source.


  • Energy & Water Use

    Seventh Generation shares information on its energy strategy, disclosing that it uses renewable energy to power 100% of its production sites and corporate offices. However, it doesn't state the source of the renewable energy, and doesn't report on its energy efficiency measures or water efficiency initiatives. Its parent company, Unilever, may provide organization-wide reporting on these aspects across the entire organization.


  • Refill & Reuse

    Seventh Generation doesn't explicitly encourage reusing its product containers, but it offers bulk size refill options for a limited set of products.


  • Slow Cleaning

    It's unclear if this brand releases new items seasonally, which can create excess waste.


  • Marketing

    Commons is still evaluating this brand's marketing emails.


  • Transparency & Reporting

    Seventh Generation has a sustainability page with high-level details on its climate strategy, but this page is hard to find and some of the information is misleading or data incomplete. It used to publish a detailed annual report with a clear, impact-driven strategy, but it hasn't published one since 2022.


  • Emissions Tracking

    Seventh Generation internally measures its company-level product emissions, including a breakdown by scope, but hasn't published an update since 2022. Its 2022 estimated emissions footprint was 82,673 tons CO2e. Its parent company, Unilever, last reported on its organization-wide emissions in 2023, but didn't provide a breakdown by brand.


  • Targets & Offsets

    Seventh Generation has SBTi-approved emissions reduction targets for the short-term, but hasn't provided an update since 2022. Its parent company, Unilever, has SBTi-approved emissions reduction targets for the medium and long term. It last provided an update in 2023 but wasn't on track for any of its targets. Its 2050 net-zero commitment was removed by SBTi in 2024, though the company is reportedly still working towards internal targets for 2039. Commons couldn't find evidence that either brand offsets any emissions.


  • Supply Chain & Labor

    Seventh Generation's parent company, Unilever, publishes basic geographic information about its supply chain partners. It doesn't report on the traceability of its supply chain. It publicly shares a supplier code of conduct, which prohibits forced labor and ensures a right to collective action.

Our ratings are based on a scale from 1 (harmful) to 5 (best). How we rate →

View sources

https://www.seventhgeneration.com/blog/corporate-consciousness-2022

https://www.seventhgeneration.com/company/goals-impact

https://www.seventhgeneration.com/company/ingredient-glossary

https://www.seventhgeneration.com/company

https://www.seventhgeneration.com/understanding-claims

https://www.seventhgeneration.com/company/innovation

https://www.seventhgeneration.com/company/goals-impact https://www.unilever.com/files/66bc4aea-608f-46ee-8da3-cde0ec8ebe90/unilever-annual-report-and-accounts-2023.pdf

https://www.seventhgeneration.com/company https://www.seventhgeneration.com/all-cleaning-products?collections=2006&open=collections#product--listing

https://seventhgeneration.imagerelay.com/fl/390f06230d514bfea61eda0fef76ec99

https://www.unilever.com/files/66bc4aea-608f-46ee-8da3-cde0ec8ebe90/unilever-annual-report-and-accounts-2023.pdf

https://www.unilever.com/files/d3f86865-f6e2-4ab3-872c-bf395d1ef781/Unilever-Supply-Chain-Overview-Spend%20Analysis-May-2022.pdf

https://www.unilever.com/files/e6e301e3-7e20-4363-b6aa-ef0f4a4e3322/responsible-sourcing-policy-interactive-final.pdf

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About Seventh Generation
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Cleaning Products


Sustainability information was last updated in March 2025.

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