Attitude
Hypoallergenic, vegan products for home and personal care
Attitude's Sustainability Rating:
Fair
Fair
Attitude is rated Fair because it has started to improve its products and packaging, but still has room to grow.
Attitude has committed to prioritizing bio-based ingredients, and it uses concentrated formulas for some of its products, which reduces its shipping emissions and helps minimize packaging. It encourages reusing its containers and offers lower-waste refills for all of its cleaning products. However, it still uses some ingredients that pose a significant threat to the climate, including uncertified palm oil derivatives and petrochemical-based ingredients. Attitude uses primarily plastic packaging of a virgin or undisclosed source, which contributes to waste production and excess energy use. It does not report on its energy strategy, emissions management, or labor practices.
Ingredients
Attitude has general commitments about using naturally sourced vegan ingredients, but it doesn't make specific commitments to avoid ingredients such as parabens, phthalates, PFAs, or petrochemical-based ingredients in its production. Its products incorporate bio-based ingredients, but also include some problematic ingredients such as uncertified palm oil derivatives and petro-chemical based ingredients. It carries products that are EWG Verified, PETA Animal Test-free, and certified by Ecologo.
Containers & Packaging
Attitude offers some its products in a concentrated format, which reduces shipping emissions and minimizes packaging use. It has made efforts to reduce the virgin plastic in its product containers and shipping materials, though many of its cleaning products still ship in virgin plastic packaging. Its eco-friendly packaging includes recyclable, FSC-certified, or biodegradable materials.
Energy & Water Use
Attitude doesn't share information on its energy or water strategies.
Refill & Reuse
Attitude enables and encourages reusing its product containers. Attitude offers bulk sizes or low-waste refill options for all its cleaning products.
Slow Cleaning
The brand's products are designed for use in cold water. It's unclear if this brand releases new items seasonally.
Marketing
Commons is still evaluating this brand's marketing emails.
Transparency & Reporting
Attitude doesn't have a sustainability page, but shares sustainability information within a series of prominent pages. It shares a complete list of ingredients used, on a per product basis.
Emissions Tracking
Commons couldn't find information on this brand's emissions tracking.
Targets & Offsets
Commons couldn't find emissions reduction targets for this brand. Commons couldn't find evidence that this brand offsets any emissions.
Supply Chain & Labor
Attitude doesn't publish information about its supply chain partners. Commons couldn't find further information about this brand's supply chain and labor practices.
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