Nothing New's Sustainability Rating
Great
Raw Materials
Nothing New uses 100% recycled materials for its product uppers, including GRS recycled polyester, recycled leather, and cork. However, it doesn't report on the material breakdown of its midsoles or outsoles, which appear to be rubber. Commons wasn't able to find any stated plans for this brand for improving its materials.
Energy Use & Production
Commons couldn't find information on this brand's energy use. Nothing New sources and manufactures its materials globally, which is standard practice in the fashion industry.
Packaging & Distribution
Nothing New doesn't share much information about its packaging materials. It notes that it has worked to reduce virgin plastic in its packaging, and uses some proportion of recycled materials.
Repair & Care
Nothing New doesn't offer repair services or a warranty.
It gives detailed care instructions that can help extend item lifespan.
Take Back Programs
Nothing New has a take back program, Virtuous Circle, that accepts its own brand's shoes for donation and recycling. However, Nothing New doesn't share details on the efficacy or impact of this program.
Slow Fashion
Nothing New offers a core evergreen collection. It limits new additions and releases.
Marketing
Commons is still evaluating this brand's marketing emails.
Transparency & Reporting
Nothing New has prominent sustainability pages that include information on materials, circularity, and emissions reduction. It's unclear how often this information is kept up to date. Like many small brands, it doesn't publish an annual sustainability report.
Emissions Tracking
Commons couldn't find any public emissions measurements for this brand.
Emissions Targets
Commons couldn't find emissions reduction targets for Nothing New. Nothing New claims to be carbon neutral, but doesn't provide a certificate or supporting evidence to validate its claim.
Supply Chain & Labor
Nothing New publishes information on some of its TIer 1 and 2 supply chain partners, disclosing their locations and limited information on labor practices. It doesn't have or doesn't make public any supplier code of conduct.
Nothing New is rated Good because it uses low emissions materials and takes responsibility for the full lifecycle of its products. Its product uppers are 100% recycled materials, and it prevents items going to landfill by offering a take-back program for donation and recycling. It also provides some transparency on its material sourcing and supply chain partners. Nothing New is a small brand, with likely limited resources, but we hope to see it publish its emissions measurements and verification for its Carbon Neutral claim in the future.
Our ratings are based on a scale from 1 (bad) to 5 (best). How we rate →
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