Asket's Sustainability Rating:
Materials
Slow Consumption
Accountability
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Best
Where Asket is doing well: Asket uses a majority of sustainable fibers in its garments. Its packaging is plastic-free. Asket helps keeps garments out of landfill by offering repair services. Asket publicly reports on its emissions impact.
Where Asket has room to grow: Asket publicly reports on its emissions impact, but does not have strategic plans to reduce or offset them.
Detailed Summary
Materials
How is this brand using sustainable materials, sourcing, and shipping to reduce its impact?
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Raw Materials
79% of the fibers used by Asket are low impact, including GOTS-certified organic cotton, organic linen, recycled cotton, recycled synthetics, and TENCELᵀᴹ Lyocell. It does still use a limited amount of higher impact fabrics like conventional cotton, virgin wool, and virgin synthetics.
Energy Use & Production
Commons could not find information on this brand's energy use. Asket sources and manufactures its materials globally, which is standard practice in the fashion industry.
Packaging & Distribution
Asket uses uses 100% plastic free packaging. Its eco-friendly packaging materials include compostable bags, fsc certified material, 100% recycled cardboard. It uses Air Freight in customer deliveries, which increases the emissions impact of purchases. Asket is working to reduce the impact of shipping emissions by in europe, some last mile deliveries are done by EV or bike
Slow Consumption
Does this brand lower demand for new items by encouraging conscious consumption and facilitating the long-term use of its products?
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Repair & Care
Asket has a repair program.
Take Back Programs
Asket has a take back program and regularly reports on its impact.
Slow Fashion
Asket offers a core evergreen collection. It limits new additions and releases.
Marketing
Asket explicitly mentions that there is always an environmental cost to creating new products. It encourages purchasing fewer items, and using them for as long as possible. Commons is currently evaluating its marketing emails.
Accountability
Is this brand transparent about its sustainability goals and how it’s working toward them?
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Transparency & Reporting
Asket has a both a prominent sustainability webpage and an annual sustainability report. Its latest report is from 2023 and focuses on their climate and circularity initiatives, provides details on their impact, and acknowledges their shortcomings.
Emissions Tracking
Asket has measured and public reports its emissions on both the company- and product-level with the support of a third party service. It shares product-level emissions data on a customer facing impact receipt to increase awareness of this metric.
Emissions Targets
Commons could not find evidence of emissions reduction targets or emissions offsets for Asket. Their report indicates they aim to set specific, scientific targets in 2024.
Supply Chain & Labor
Asket does not publish information about its supply chain partners. It does not have or do not make public any supplier code of conduct.
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