Living Proof

Living Proof doesn't make any ingredient commitments at the brand-level. Its parent company Unilever makes a few commitments across all owned brands, specifically on eliminating microplastics and using more bio-based ingredients. Living Proof still uses many ingredients that pose a significant threat to the climate, including microplastics, other petrochemical-based ingredients, uncertified palm oil or palm oil-derived ingredients, and other ingredients like hydrofluorocarbons. It carries products that have certifications from PETA Cruelty-free.

Living Proof doesn't publicly share information on its shipping materials and product containers, we assume it still relies on virgin plastic. Packaging is a large portion of the industry's emissions and waste footprint. Its parent company, Unilever, has some initiatives to increase recycled plastic, but is only at 22% recycled so far, and it's unclear what applies to this brand. Living Proof hasn't made any efforts to concentrate its products or minimize its containers, which increases shipping emissions and packaging volumes.

Its parent company, Unilever, shares information on its overall energy strategy. It uses some renewable energy to power its production sites and corporate offices. Unilever has targets for expanding its use of renewable energy. It implements energy efficiency and water conservation measures in its production sites and corporate offices. Living Proof has a global production span, which is standard for the industry.

Living Proof offers refills for some products, but puts them in packaging that is unidentified or otherwise difficult to dispose of, which adds to landfill waste. Its takeback program, run in partnership with Terracycle, allows customers to recycle product packaging. It offers bulk sizes for some products, which may help reduce packaging waste.

Living Proof doesn't frequently release seasonal or limited edition products, which helps prevent production of excess inventory.

Commons is still evaluating this brand's marketing emails.

Living Proof doesn't appear to have a sustainability page or centralized source of relevant information. Its parent company, Unilever, publishes a detailed annual report with a clear, impact-driven strategy and progress reporting. Its last annual report was published in 2023. Living Proof shares a complete list of ingredients used in its products on a per product basis.

Living Proof’s parent company internally measures and publicly reports its company-level emissions in partnership with, or with auditing from, a third party. It includes a breakdown by scope and identifies its top driver of emissions. The last reporting period was 2023. In its most recent update, its estimated emissions footprint was 110153969 tons CO2e.

Living Proof's parent company, Unilever, has SBTi-approved emissions reduction targets for the medium-term (5-10 years) and long-term (10+ years). It has reported on its progress within the past year, and is on track for some of its targets. Its overall net-zero commitment was removed by SBTi due to failure to meet deadlines. Commons couldn't find evidence that this brand offsets any emissions.

Living Proof's parent company, Unilever, publishes information about its supply chain partners, disclosing their geographic locations. It publicly shares a supplier code of conduct, which ensures the right to collective bargaining, prohibits forced labor, establishes grievance mechanisms, prohibits child labor, and includes environmental clauses. Its code of conduct doesn't disallow unauthorized subcontracting or ensures a living wage. Unilever doesn't have a stated policy of regularly auditing its supply chain partners. This may increase human and environmental risks.

Living Proof's parent company, Unilever, discloses all of its trade association memberships, including those that are climate-obstructive. It's a member of 1 large climate-obstructive trade associations: Personal Care Products Council. It isn't a member of advocacy organizations advancing climate policy. It doesn't employ any state lobbyists. Unilever didn't donate more than $100k to climate-obstructive candidates or PACs from 2018-2024.