Viori Beauty is a sustainability leader in its industry. It intentionally minimizes resource use and environmentally harmful ingredients while also promoting alternative formats for haircare products.
Viori Beauty successfully avoids ingredients that pose a threat to the climate, including parabens, phthalates, other petrochemical-based ingredients, uncertified palm oil or palm oil-derived ingredients, and microplastics. Commons didn't find evidence of these or many other environmentally-harmful ingredients in its products, which is a significant achievement for a small brand.
It uses 100% plastic-free packaging, using curbside-recyclable paper products instead. By offering solid formulations in ephemeral packaging, it eliminates the need for traditional refills or takeback programs and lowers its waste footprint. Viori Beauty also offsets a portion of its emissions.
Commons didn't find evidence of environmentally-harmful ingredients such as parabens, phthalates, other petrochemical-based ingredients, uncertified palm oil or palm oil-derived ingredients, PFAS, or microplastics in this brand's products. This is a significant achievement for a small brand. Viori Beauty has committed to avoid these ingredients to lower its environmental impact, as well as to use biobased formulas and introduce organic ingredients. It carries products that have certifications from Leaping Bunny and Certified Vegan.
Viori Beauty uses plastic-free packaging and containers. It uses environmentally-mindful materials in its product containers, including ones that are recyclable and/or recycled, and its shipping packaging includes materials that are recyclable. It has made efforts to minimize the amount of material used in all of its product containers, including by offering solid formats.
Viori Beauty doesn't share information on its energy strategy. Viori Beauty doesn't provide information on any water conservation strategies. Viori Beauty has a global production span, which is standard for the industry.
By offering primarily solid formulations (e.g. bars) in ephemeral packaging, it eliminates the need for traditional refills or takeback programs and lowers its waste footprint. It helps minimize the end of life impact of its products by choosing only packaging materials that are: monomaterial curbside recyclable.
It's unclear if this brand releases new items seasonally or otherwise frequently, which can create excess waste.
Commons is still evaluating this brand's marketing emails.
Viori Beauty has a prominent sustainability page with comprehensive details on its climate strategy. It publishes annual reports, with limited, high-level information on initiatives and impact. Its last annual report was published in 2023. Viori Beauty shares a complete list of ingredients used in its products, on a per product basis.
Commons couldn't find information on this brand's emissions tracking. This process can be an expensive undertaking for small brands.
Commons couldn't find emissions reduction targets for this brand. The brand offsets emissions from its production and operations. Viori Beauty makes a climate neutral claim, but Commons couldn't find a third-party certification to support this.
Viori Beauty publishes limited information about its supply chain partners, disclosing some geographic locations. It doesn't publicly share a supplier code of conduct. Viori Beauty doesn't have a stated policy of regularly auditing its supply chain partners. This may increase human and environmental risks. It has labor certifications within its supply chain, including Fairtrade.
Commons wasn't able to find evidence of any trade association memberships or any relevant policy for this brand. Viori Beauty isn't a member of any key advocacy organizations that are blocking climate policy. It isn't a member of advocacy organizations advancing climate policy. It doesn't employ any state lobbyists. Viori Beauty didn't donate more than $100k to climate-obstructive candidates or PACs from 2018-2024.
Our ratings are based on a scale from 1 (harmful) to 5 (best). How we rate →
What did you think about this rating?
Commons rewards you for sustainable purchases from all our Top Rated brands, plus thousands of everyday purchases — from thrift stores to public transit.