Project Reef

Project Reef has made ingredient commitments to lower its environmental impact, including by avoiding harmful suncare ingredients but appears to still use some ingredients that pose a significant threat to the climate. It can be very difficult to eliminate these entirely, especially for small brands with limited resources. Its products incorporate some organic ingredients and are Reef Safe and are labeled as cruelty free. Project Reef holds the following company-level certifications: Certified B Corp, The Climate Label, Ocean Positive.

Project Reef hasn't made any efforts to concentrate its products or minimize its containers, which increases shipping emissions and packaging volumes. Its suncare tubes are partically made from ocean bound plastic and post consumer recycled plastic but the percentages are unclear. Project Reef doesn't publicly share other information on its shipping materials and product containers. Packaging is a large portion of the industry's emissions and waste footprint.

Project Reef doesn't share information on its energy strategy. Project Reef doesn't provide information on any water conservation strategies. Project Reef has an unknown production span.

Project Reef doesn't utilize any alternative models or methods to avert waste and does not offer bulk sizes.

Project Reef doesn't frequently release seasonal or limited edition products, which helps prevent production of excess inventory.

Commons is still evaluating this brand's marketing emails.

Project Reef has a prominent sustainability page highlighting impact from some of its initatives. Like many small brands with limited resources, it doesn't publish an annual sustainability report. Project Reef shares a complete list of ingredients used in its products on a per product basis.

Project Reef internally measures and publicly reports its company-level emissions as a Climate Label certified company. It includes a breakdown by scope, accessible on its Change Climate page. The last reporting period was 2024. In its most recent update, its estimated emissions footprint was 98 tons CO2e.

Project Reef doesn't have emissions reduction targets, but it has interim plans for the short-term (1-5 years) and has reported on its progress within the past year, but is not on track for any of its targets. Project Reef is certified climate neutral by Change Climate Project via The Climate Label, and offsets emissions from its full value chain.

Project Reef doesn't publish information about its supply chain partners. It doesn't publicly share a supplier code of conduct. Project Reef doesn't have a stated policy of regularly auditing its supply chain partners. This may increase human and environmental risks. Commons couldn't find further information about this brand's supply chain and labor practices.

Commons wasn't able to find evidence of any trade association memberships or any relevant policy for this brand. Project Reef isn't a member of any key advocacy organizations that are blocking climate policy and hasn't donated more than $100k to climate-obstructive candidates or PACs from 2018-2024. Project Reef belongs to some smaller pro-climate advocacy orgs, including: Ocean Positive, Coral Reef Alliance, Surfider Foundation Maui Chapter, Captains for Clean Water, SeaTrees, and Tipu Tipu.