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Secret

Deodorants and antiperspirants for women

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Secret
Secret's Sustainability Rating:

Poor

Secret has a Poor rating due to an overall lack of sustainability efforts and disclosures. We expect more reporting and transparency from a brand of its size.

Secret doesn't make any brand-level commitments related to its ingredients. Choice of ingredients is a strong determinant of environmental impact. Its parent company makes commitments across all owned brands, but it's unclear what applies to Secret. Secret doesn't utilize any alternative models or packaging minimization strategies to reduce its waste and emissions footprint. It uses primarily plastic packaging of a virgin or undisclosed source, which contributes greatly to waste production and excess energy use. Its parent company reports on its renewable energy use and emissions measurement, and it has SBTi-approved emissions reduction targets.

Secret is owned by Procter & Gamble (P&G). P&G is holding back government climate action through its money and influence.


  • Ingredients

    Secret doesn't make any ingredient commitments at the brand-level. Its parent company makes some commitments across all owned brands, but it's unclear what applies to this brand. It uses some ingredients that pose a significant threat to the climate, including some petrochemical-based ingredients. It carries products that have certifications from PETA cruelty-free.


  • Containers & Packaging

    Secret hasn't made any efforts to minimize its containers, which increases shipping emissions and packaging volumes. Its parent company, P&G, has made efforts to minimize virgin plastic use and shift secondary or tertiary shipping packaging to recyclable and reusable materials.


  • Energy & Water Use

    Secret's parent company, P&G, shares information on its overall energy strategy. It uses a majority of renewable energy to power its production sites and corporate offices, and implements energy efficiency measures in these locations. P&G has targets for expanding its use of renewable energy to 100% globally by 2030 and is on track for this goal. P&G implements water conservation measures. Secret has a global production span, which is standard for the industry.


  • Refill & Reuse

    Secret doesn't utilize any alternative models or methods to avert waste.


  • Slow Cleaning

    Secret offers seasonal products or frequent releases, which can encourage overconsumption and production of excess inventory.


  • Marketing

    Commons is still evaluating this brand's marketing emails.


  • Transparency & Reporting

    Secret doesn't appear to have a sustainability page or centralized source of relevant information. Its parent company, P&G, publishes a detailed annual report with a clear, impact-driven strategy and progress reporting. Its last annual report was published in 2023. Secret shares a complete list of ingredients used in its products, on a per product basis.


  • Emissions Tracking

    Secret's parent company, P&G, internally measures and publicly reports its company-level emissions in partnership with, or with auditing from, a third party. It includes a breakdown by scope and identifies its top driver of emissions. The last reporting period was 2023. In P&G's most recent update, its estimated emissions footprint was 192,739,586 tons CO2e. This is higher than the annual total emissions from many countries, including the Philippines and the Netherlands.


  • Targets & Offsets

    Secret's parent company, P&G, has SBTi-approved emissions reduction targets for the medium-term (5-10 years). It has reported on its progress within the past year, and is on track for its scope 1 + 2 targets but not its scope 3 target. Its net zero commitment was recently removed by SBTi for not meeting the deadline to provide science-based targets. Commons couldn't find evidence that this brand offsets any emissions.


  • Supply Chain & Labor

    Secret's parent company, P&G, doesn't publish information about its supply chain partners. It publicly shares a supplier code of conduct, which prohibits forced labor, prohibits child labor, and includes environmental clauses. Its code of conduct doesn't disallow unauthorized subcontracting, ensure the right to collective bargaining where not allowed by law, ensure a living wage, or establish grievance mechanisms. P&G has a stated policy of regularly auditing its supply chain partners, which can mitigate human and environmental risks.


  • Advocacy

    Secret's parent company, P&G, discloses all of its trade association memberships, including those that are climate-obstructive. It's a member of 4 large climate-obstructive trade associations: U.S. Chamber of Commerce, Business Roundtable, Personal Care Products Council, American Chemistry Council. P&G isn't a member of advocacy organizations advancing climate policy. It employs state lobbyists with few fossil fuel aligned clients. P&G donated $500k-1M to climate-obstructive candidates or PACs from 2018-2024. Of this amount, 12.99% more was given to obstructive candidates or PACs than to pro-climate ones.

Our ratings are based on a scale from 1 (harmful) to 5 (best). How we rate →

View sources

https://us.pg.com/ingredients/

https://downloads.ctfassets.net/oggad6svuzkv/7PrU3Jq8gGsPAUl7fgZiR/919bd0309ccc76fd6365e047ba58ee5a/P_G_2023_Citizenship_Report_PDF.pdf

https://secret.com/en-us/about/secret-is-cruelty-free

https://us.pg.com/blogs/global-recycling-day/

https://us.pg.com/environmental-sustainability/

https://www.pginvestor.com/esg/environmental/forestry/paper-packaging/default.aspx

https://us.pg.com/blogs/closer-look-global-water-strategy/ https://s1.q4cdn.com/695946674/files/doc_downloads/esg/2022/water/P-G-Strategy-Toward-a-Water-Positive-Future.pdf https://www.pginvestor.com/esg/environmental/water/default.aspx

https://secret.com/en-us/about/product-safety

https://www.pginvestor.com/esg/environmental/climate/default.aspx

https://s1.q4cdn.com/695946674/files/doc_downloads/esg/2023/Climate/pg-fy-22-23-assurance-statement.pdf

https://www.pginvestor.com/esg/environmental/climate/default.aspx#climate-scope-1-2 https://ourworldindata.org/grapher/annual-co2-emissions-per-country?tab=table

https://www.pginvestor.com/esg/environmental/climate/default.aspx#climate-scope-1-2

https://us.pg.com/blogs/net-zero-by-2040/

https://pgsupplier.com/assets/content/Documents/Supplier%20Sustainability/P&G%20Responsible%20Sourcing%20Static%20Document.pdf?v=20240619

https://us.pg.com/structure-and-governance/our-political-involvement/

https://fminus.org/lobbyists/

https://www.fec.gov/data/browse-data/

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Sustainability information was last updated in May 2025.

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