Nudie Jeans

Organic denim jeans with free repair and trade-in service

Nudie Jeans is a modern denim brand that offers men's and women's denim clothing, including jeans, jackets, and black denim. Its line is made from 100% organic Fairtrade and recycled cotton. Striving to "create tomorrow's vintage," Nudie Jeans emphasizes extending garment life through its free repair service and re-use program. Customers can trade in their old jeans for a 20% discount on a new pair, promoting a circular economy. The returned jeans are washed, repaired, and resold, ensuring they become a new favorite. It also uses old fabrics to create patches or shred them into recycled material for new products, closing the loop on denim production and waste.

How is Nudie Jeans sustainable?

Based on our sustainability criteria, Commons rates Nudie Jeans as a Best brand.

Nudie is improving its sustainability across every point in its supply chain, production, and consumer experience, and transparently sharing its progress and suppliers. 93% of the material it uses is either organic, Fair Trade, reused, or recycled cotton. Plus, we’re excited to see its factories become fully renewable soon. However, recent online reviews indicate some potential quality concerns.